Introduction to Online Marketing Strategies
Summary In the “Marketing Basics” module, we’ll be looking at both offline and online marketing strategies. Online marketing is all the marketing activity that you action by using the internet. [...]
Introduction to Offline Marketing Strategies
Summary In the “Marketing Basics” module, we’ll be looking at both offline and online marketing strategies. Offline marketing encompasses all the marketing that we do without the internet. So [...]
3 Upselling Techniques To Help You Start Growing Your Cleaning Business
Upselling techniques are the best way to help you to grow your cleaning business and increase your sales. We’re going to focus on three particular techniques that are easy to start using [...]
How to use Direct Mail to Attract Your Ideal Customers with Josh Latimer
Summary Direct Mail is a form of marketing where you send marketing material (such as leaflets) directly to new or existing customers homes. Direct Mail is effective for home service businesses [...]
By Daisy
In 10 min read, 2. Marketing Basics, Business Necessities, Facebook Advertising, Market Research, SEO (Search Engine Optimization)
Posted How to Create your Business Page on Facebook
Summary With its 2.20 billion monthly active users, Facebook is a powerful marketing and communication lever that companies can use to build relationships with their customers. Facebook has a [...]
Vehicle Sign Writing Tips for Cleaning Businesses
Summary As a home service business, you most likely don’t have a physical location. This means that your shopfront is your van. An enormous amount of people will see your van as you travel from [...]
By Daisy
In 10 min read, 2. Marketing Basics, Business Necessities, Facebook Advertising, Offline Marketing, Your Website
Posted How To Create A Social Media Strategy For Your Cleaning Business (with Free Template)
Summary For many cleaning business owners, time spent on Social Media often feels time-consuming and gets in the way of working on other more profitable tactics when it comes to generating more [...]
How To Film And Create A Perfect Video Testimonial
Summary A video testimonial of one of your customers saying how brilliant your business is can convince undecided customers to buy from you, by proving that you’re a trustworthy business who [...]
Referral Marketing Ideas For Small Businesses (with FREE Referral Award Certificate Template)
Summary Referral Marketing has earnt its place in the ‘Marketing Basics’ module for a good reason. It is relatively cheap, it is simple to implement and it wins you high-quality, regular [...]
Upsell Techniques for your Cleaning Business
Summary In this lesson, we’ll be looking at how you can maximise your job value with upsells. Upsells are extra services or products that you can offer to your customers whilst booking them in [...]
