A Brighton-based plumbing company, covering Hove, Lancing, Portslade, and Shoreham, partnered with Digitool to secure a consistent stream of quality enquiries. Despite working within a relatively small area in the South East, there is plenty of demand from their ads and we have kept their diary full every single month of the year.
A Partnership Built on Trust
This company has been with us for almost five years. That long-term partnership shows not only the results we deliver but also the trust and strong relationships we build with our clients. We’ve become part of this plumber’s ongoing growth story — adapting campaigns over time to keep performance high.
The Numbers That Matter
Over the years, they’ve invested more than £25,000 in ad spend. Here’s a closer look at the most recent results:
2024
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Ad spend: £7,583
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Leads generated: 473 (calls & emails)
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Cost per lead (CPA): £16
2025 (Jan–Sept)
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Ad spend: £5,230
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Leads generated: 353 (calls & emails)
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Cost per lead (CPA): £14.80 (we are always looking at ways we can reduce this figure, as you can see that is 7.5% decrease on last year – in a time where the cost of everything has gone up dramatically that’s no easy feat!)
👉 Book a free sales call today and see how Digitool can help you grow.
Quality Leads That Convert
We don’t just generate call volume — we record all incoming calls to check lead quality. This ensures we’re delivering genuine customers who are ready to book high-value plumbing jobs, including boiler replacements and repairs.
And with leads coming in at just £14.80 each, the return on investment is huge. For a business where a single boiler replacement can be worth thousands, low-cost leads mean every marketing pound works harder.
The Impact
With Digitool managing their lead generation, this plumbing company now enjoys:
✅ A steady flow of new jobs every month
✅ Affordable leads that deliver a strong ROI
✅ The flexibility to grow while focusing on delivering excellent service
✅ A trusted marketing partner with five years of proven results
Ready to Grow Your Plumbing Business?
If you’d like to keep your diary full all year round with affordable, high-quality leads, let’s talk.
👉 Book a free sales call today and see how Digitool can help you grow.
Please note: we haven’t published the company’s name here, as our clients often receive unwanted sales calls when their details are shared online. However, if you’d like to know more, give us a call — this client is happy for us to share their information directly.
