Case StudiesLocal SEO Case StudyReviews Case Study

246 customer reviews for a carpet cleaner

Be Bright is a professional home cleaning company based in Milton Keynes. Their main services include carpet, upholstery and hard floor cleaning.

Local SEO for carpet cleaners

They signed-up for our Local SEO service back in January 2020 because they wanted our help:

  1. Organic rankings on Google and Bing were poor
  2. Customers review numbers were low

Our team got to work improving their SEO rankings and reviews. In a matter of months we were able to make a significant impact. Let’s have a look at some of the figures.

Local SEO rankings


carpet cleaning local seo


Search Views

To be visible on online you need to rank highly for the words and phrases people use to look for your services. If you rank lowly you’ll be hidden in the search results and your target customers won’t be able to find you.

Local SEO has increased Be Brights visibility by 305%:

  • December 2019 – 308 views
  • Now – 1248 views
  • Thats a 305% increase!


Organic leads

It’s impossible to book jobs without leads. Businesses need leads to win new work. The formula is simple: leads = jobs = customers = revenue = profit. Lets compare the difference Local SEO has made in the number of organic leads:

  • December 2019 – 0 organic leads
  • Now – 51 organic leads
  • Thats a 5100% increase!


Customer reviews

Reviews are essential part of modern marketing because of two important factors. Firstly, Google uses reviews to help its algorithm decide rankings (companies with more five-star reviews rank higher.) Secondly, consumers hire businesses based on reviews. Lower rated companies can see sales negatively impacted by up to 86%.

It’s simple, businesses that have more positive reviews win more work than their competitors. Local SEO has helped Be Bright boost customer reviews. They now have:

  • 103 Google reviews
  • 112 Facebook reviews
  • 31 reviews on other sites
  • Average 5.0 star rating

Be Brights review

In Be Brights own words ‘The team at Digitool are always on hand to help and always offer a unbelievable service.’

Check out all our other reviews



Could your business benefit from Local SEO? Over the years Digitool has helped cleaning and trades businesses just like yours get ahead of their competition with our lead generation, SEO  and automation services. Check out some of our other fantastic results in these client case studies:

394% more organic leads

482% more customer reviews

2863 carpet cleaning leads

1058 Fire & Flood Restoration leads


If you’d like to have a chat with me about how it could help your business, then it would be great to jump on a quick 30 minute call: book here

Tags: Case Studies, Local SEO Case Study, Reviews Case Study

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